Tag: creative freedom

4 Myths from Online Business Gurus: How to do Business Outside of the Box

Blueprints and cookie-cutter concepts can only take you so far. Heck, we use them when we build business models. We start with the same framework for every person we work with. But, like a good builder, we don’t stop at the blueprint. That’s the what. We also need the “how”. We take that model and help them see how to implement it in ways that work for them.

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How to Create a Soulful Business That's True to You

We kick off this season with a look at how to build a business that's true to you. You know... a business that keeps you from selling your soul! How do we do that?

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Plans are useless, but planning is everything

This is bonus episode 3 in a series of lessons learned from 25 years as a creative entrepreneur. Your business is NOT the Field of Dreams. If you built it, ya gotta market it or people ain't coming - or BUYING! At the core, marketing is sharing your message with an interested audience. But what's that message? And where do you find an interested audience? That's what we're looking at in this episode! You'll also hear about some real-world marketing examples and my "SIMPLE" framework for marketing and launching your offers.

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My Biggest Business Mistake - and how I turned it around

This is bonus episode 3 in a series of lessons learned from 25 years as a creative entrepreneur. Your business is NOT the Field of Dreams. If you built it, ya gotta market it or people ain't coming - or BUYING! At the core, marketing is sharing your message with an interested audience. But what's that message? And where do you find an interested audience? That's what we're looking at in this episode! You'll also hear about some real-world marketing examples and my "SIMPLE" framework for marketing and launching your offers.

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It's Not Magic. It's Marketing

This is bonus episode 3 in a series of lessons learned from 25 years as a creative entrepreneur. Your business is NOT the Field of Dreams. If you built it, ya gotta market it or people ain't coming - or BUYING! At the core, marketing is sharing your message with an interested audience. But what's that message? And where do you find an interested audience? That's what we're looking at in this episode! You'll also hear about some real-world marketing examples and my "SIMPLE" framework for marketing and launching your offers.

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You Are The Most Important Product Your Company Offers

This is Episode Two in a series of unscripted conversations I'm hosting on the podcast between seasons. This episode shares one of the first principles I started teaching to direct sellers when I first became a coach: The most important "product" that your company has to offer is you. No matter where you go, there you are, on display for the world to see, and if you represent a business, that's part of the reputation of the company.

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My biggest lesson from 25 years as a creative entrepreneur in the online world

This is Episode One in a special bonus podcast-only series I've created to share the most important lessons I've learned over the past 25 years. Yep. I've been an online entrepreneur for over 25 years now - back when the World Wide Web was a new-fangled thing and the Internet itself was a young upstart, barely old enough to drink.

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"EPIC" Content Creation Made Easy

this phrase "create epic content" has become synonymous with "if you can't make something that goes viral, then don't do anything at all" - which is a trap that either keeps you stuck on a hamster wheel of content creation in your creative business or paralyzed by perfectionism to the point of doing nothing at all.⁠ Instead, I'm going to show you an easy way to share engaging, meaningful content with your audience on the regular on any platform. And you don't even have to create it all. In fact, if you want to have a life, you probably shouldn't!⁠

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Too many ideas? How to decide which ideas to pursue first

You've got LOTS of ideas. How do you keep track of them all? Can they even be managed? How do you decide which ideas to pursue, and which ones to table for later (or even give away to someone else)?

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Nail Your Niche: How to find a profitable niche for your creative business in 8 easy steps

As a creative entrepreneur, finding a niche can feel challenging if you don't solve a "problem" or "pain" with your Great Work. In this episode, I'm stealin' a process from the manufacturing world to help you hone in on why clients buy from you and how to find more clients just like 'em.

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