Category: videos
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How to brand yourself as a creative entrepreneur
It’s not always easy to brand yourself when you’re constantly evolving. Heck, even the concept of branding has evolved over the years. This episode gives you some questions to consider, along with a brief history of branding through the centuries – and what it means to you (and your clients) in its current evolution.
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What Avengers: Endgame can teach you about content marketing
Marvel just dropped the official trailer for the upcoming film, Avengers Endgame. Filming began in August 2017, in the can since January, and in post production since October. Fans have been dropping concept trailers since August. But the current release date is scheduled for the end of April, 2019! You can’t buy tickets this early. So why drop…
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Mistakes & Lessons From 10 Years of Hosting Live Events
In our last episode, I shared some tips to know if an event is worth attending or not. This week, it’s only fair I offer some tips and lessons learned from my past 10+ years of doing live events. From basic teleclasses and online concerts to big, multi day virtual and in-person events, here are 8 lessons…
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No more crappy events! How to know which events to attend and which ones you can skip [Creative Freedom S4E9]
Over the past 10+ years, I’ve attended many events, hosted hundreds of live events of all shapes and sizes, and been paid to speak or perform at many more. So I think it’s safe to say I’ve learned a thing or two about what makes for an event worth attending. In this episode, I’m sharing…
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What Moana taught me about shame & money [Creative Freedom S4E7]
This is one of my most dangerous episodes, because I’m talking about what Dr. Brene Brown calls “Unwanted Identities” and how the shame of unwanted identities can impact your ability to charge higher rates for your work. Disney’s “Moana” also gives us a glimpse at how far you can go if you stay focused on…
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How to Raise Your Rates And Your Income [Creative Freedom S4E6]
Okay, so it’s time to raise your rates, but how? Welcome to Episode 6 of the season! It’s the logical follow-up to last week’s episode sharing 11 signs that you need to charge more. So now that you’re clear you need to charge more, here are 7 ways to make it happen without feeling icky about…
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11 Signs You Need To Charge More [Creative Freedom S4E5]
This one’s all about the dolla billz, baby! Many creative entrepreneurs get emotional when it comes to price increases. So, what if there were an easy, external way to know that it’s time to raise your rates? What if there were 11 ways? Your wish is my command! Here are 11 external indicators that can…
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Saying no is sexy: How to do it with class & authenticity – without being a doormat! [Creative Freedom S4E4]
Are you being a doormat in your business? Do you constantly put everyone else’s needs ahead of your own? If so, you’re not alone. This week, we’re focusing on one way to mitigate the 5 core symptoms of underearning: learning how to say “no” with class and authenticity. This is the third in a series…
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How to keep going even when you feel overwhelmed [Creative Freedom S4E3]
Once upon a time, I ran ten miles and no one was chasing me. It was a bucket list thing, to run the Bobby Crim 10-mile road race in my hometown. So I suited up and, in a matter of just over 2.5 hours, managed to lose about 4 pounds. Ha. I also learned a…