Author: Lisa Robbin Young

Technology You Need to Grow Your Business to New Heights

Technology You Need to Grow Your Business to New Heights Image credit Technology has significantly evolved over the last few decades and has changed the way that people work and live, the way companies conduct business and the way that people shop. It is an indispensable part of life.  Technology plays a huge role in […]

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How To Delegate Tasks Effectively

How To Delegate Effectively Running a business isn't about how much you can do by yourself. Instead, it's about figuring out what you're good at and focusing on that while giving the tasks you don't like or aren't good at to people who can do them better than you. It can be difficult to delegate, […]

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How to Increase Your Team's Performance: Tips and Tricks for Leaders

Today’s workplaces are constantly evolving and so are the challenges of leading teams.  With rapid advancements in technology, collaboration and communication have become easier. Most businesses have migrated from traditional desk-based offices to virtual team spaces and online collaboration tools like Slack or Google Docs.  These changes have resulted in more accessible work environments for […]

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Key Steps You Need to Take to Make Your Business Better This Year

Making your business better is one of the key things that you need to be getting right when it comes to improving your success. There are so many ideas that play a role in helping to improve and enhance this process, and you need to focus on the best ways of being able to achieve […]

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How To Make Life Simpler For Your Customers

Every manager or owner should look for the best ways to improve your business efficiency, but it should not finish within the office and with your customers. In addition, making your customers’ lives easier can significantly boost your company’s fortunes and help it increase its reputation within your industry. The good news is that there […]

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Diversity In The Workplace Matters. Here's why...

Pexels. CCO Licensed. Workplace diversity isn’t just about meeting a quota. Hiring employees from a range of different backgrounds can have many benefits for your company. Below are a few reasons why diversity matters within your workforce. Diversity helps creativity to thrive Diversity is great for encouraging different ideas. While a team of young, white, […]

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How to improve your business efficiency

Photo by fauxels from Pexels There are many aspects to running a business. From operations to marketing (and everything in between), it’s not always easy. Business owners must be able to adapt to new challenges and ways of doing things including ways to make the company more efficient. Most entrepreneurs know that you'll have your […]

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Is it Really Imposter Syndrome or Something Else?

[Creative Freedom S7E3] A long-time friend of mine came to visit Nashville not long ago. He paid me a compliment or two, as he often does, and I poo-pooed nearly all of it. Later, when we were at lunch with my family, he turned to my husband and asked: “How does she not see how […]

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Why Customer Interaction Is Important: Building Multi-Touchpoint Engagement

How many touches does it take for your audience to convert?  According to some research, it takes on average 8 touchpoints from the initial interest to the full commitment to purchasing. Some research suggests it's as many as 22 "touches"! In other words, most leads will need to interact with your company's marketing content at […]

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4 Myths from Online Business Gurus: How to do Business Outside of the Box

Blueprints and cookie-cutter concepts can only take you so far. Heck, we use them when we build business models. We start with the same framework for every person we work with. But, like a good builder, we don’t stop at the blueprint. That’s the what. We also need the “how”. We take that model and help them see how to implement it in ways that work for them.

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