Spotlight Sessions: Module 3 – What You Really Sell

Module Three Overview

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Part One: Business Design

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Part Two: The Transformation/End Game

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Part Three: Delivery

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Part Four: Total Customer Experience

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Case Studies: Apple & LRY

Module Three Toolbox

Module 2 | Module 1

Documents

1. Business Design Worksheet
2. Transformation Worksheet
3. What You REALLY Do Template
4. Ditch The Pitch Worksheet

Additional Resources

1. Brand Harmony on Amazon
2. JPeterman
3. True Purpose on Amazon
4. Selling Luxury on Forbes