Category: Web Show

It's not always easy to brand yourself when you're constantly evolving. Heck, even the concept of branding has evolved over the years. This episode gives you some questions to consider, along with a brief history of branding through the centuries - and what it means to you (and your clients) in its current evolution.

In our last episode, I shared some tips to know if an event is worth attending or not. This week, it's only fair I offer some tips and lessons learned from my past 10+ years of doing live events. From basic teleclasses and online concerts to big, multi day virtual and in-person events, here are 8 lessons […]

Over the past 10+ years, I've attended many events, hosted hundreds of live events of all shapes and sizes, and been paid to speak or perform at many more. So I think it's safe to say I've learned a thing or two about what makes for an event worth attending. In this episode, I'm sharing […]

This is the last segment on aspects of underearning, but I'm coming at it a different way. Forbes just launched their list of 2018's richest self-made women. I get where they're coming from, but the truth is that none of us is self-made. None of us just spontaneously appeared from the ether. Someone, somewhere had a […]

This is one of my most dangerous episodes, because I’m talking about what Dr. Brene Brown calls “Unwanted Identities” and how the shame of unwanted identities can impact your ability to charge higher rates for your work. Disney's "Moana" also gives us a glimpse at how far you can go if you stay focused on […]

Okay, so it's time to raise your rates, but how? Welcome to Episode 6 of the season! It's the logical follow-up to last week's episode sharing 11 signs that you need to charge more. So now that you're clear you need to charge more, here are 7 ways to make it happen without feeling icky about […]

This one’s all about the dolla billz, baby! Many creative entrepreneurs get emotional when it comes to price increases. So, what if there were an easy, external way to know that it’s time to raise your rates? What if there were 11 ways? Your wish is my command! Here are 11 external indicators that can […]

Are you being a doormat in your business? Do you constantly put everyone else's needs ahead of your own? If so, you're not alone. This week, we're focusing on one way to mitigate the 5 core symptoms of underearning: learning how to say "no" with class and authenticity. This is the third in a series […]

Once upon a time, I ran ten miles and no one was chasing me. It was a bucket list thing, to run the Bobby Crim 10-mile road race in my hometown. So I suited up and, in a matter of just over 2.5 hours, managed to lose about 4 pounds. Ha. I also learned a […]

We're tackling one of the biggest problems creative entrepreneurs face this week: underearning. Too many years of "paying your dues" working for free or for "exposure" have compounded the problem of creative entrepreneurs owning and asserting their value in the marketplace and charging fees equal to that value. Add to that a sense of shame or other […]