For the 300 songs project this week, I thought it was ironic that I was singing a breakup song by a Brit today (since the US broke up with Great Britain all those years ago), but the votes on Facebook made it hands down the winner. Next week, I'll post the Beyonce tune. 🙂
Watch for my badass boots and my Grandfather's military jacket from WWII. Later this year, I'm hoping to have my Dad's military medals, and when I get them, I'll show them to ya!
I'm proud of my family's military history, and I'm grateful to ALL the men and women who put their life on the line every day to keep our country in one piece. Say what you will about the current regime, these people risk everything so I can sit in my living room and sing to you. "Thank you" doesn't begin to cut it, but it's what I've got today. THANK YOU!
by Cassandra Paquin [Editor's note: This is Day 19 of the Be Your Own Guru series. Cassandra is not just a seasoned business owner, she's also my Sister in-law. Her tasty hand made granola has been on my Christmas wish list every year that I've been married! In the series, we've already talked about when it […]
A moment of truth telling: Finding your audience is actually more about them finding you. Being a lighthouse, in many respects, for your right people who need a safe harbor from the storms of their world.
What kind of a light are you shining out there? Where does that light come from?
Today, I want you to understand the principles behind finding your target audience - how to determine if you’re talking to the right people in the first place, and if not, what may need to shift so that you can actually FIND these folks!