Lisa Robbin Young

Business Planning for 2021: 5 Tips for Creative Entrepreneurs

[Creative Freedom S6E4]

In today’s dose of empowerment for Creative Entrepreneurs, we’re getting tactical and practical. By that, I mean, we’re looking at your planning for your business. Now, I don’t mean business plans - which I believe are mostly useless for creative entrepreneurs who aren’t looking for external funding. There’s a much simpler and easier way to do them - which we’ll talk about in a future episode. 

Instead, I’m talking about strategic planning and goal-setting for your business.

I know. I know. It’s March, and I hear you saying, “Lisa. Why are we talking about goal setting and planning now, when the year has already started?

Because if you’re like some creatives I know, you’re still in recovery from 2020, which was a hell of a ride in more ways than one.

The end of Q1 is hot on your heels here in March, so it's a GREAT time to reflect and re-set for the remainder of the year if you've already done your annual planning. OR, you can get your year in gear now and set yourself up to be on track for the rest of 2021.

This episode shares 5 tips to help you get your strategic business planning done for the next 12 months - whenever the year begins for you!

Check out the show to learn more.

Listen To The Podcast

Download Season 6 Episode 4 | iTunes | Stitcher | Spotify 

Podcast Show Notes

Inside this episode, we're talking about:

  • How business planning and taking a road trip have a LOT of similarities
  • The importance of regular planning and review periods
  • The biggest problem 2020 showed us about REACTIVE planning.
  • How your business can use a S.W.O.T. to make faster progress
  • SMART goals don't work - and why we use DUMB goals instead
  • Why your CONTENT needs to be part of your strategic planning process
  • ...and the proverbial "more" that we regularly speak of.

Mentioned in this episode

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"Your Breakout Year" is a parody of "Breakout", originally recorded by Swing Out Sister. Parody lyrics by Lisa Robbin Young.
Theme music: “Welcome to the Show” by Kevin MacLeod, Music licensed under