Lisa Robbin Young

4 Ways To Upgrade Your Business

While there are plenty of ways in which you can turn your creative talents into a business, you need to ensure that you are always looking towards the future as opposed to being caught up in the moment. In short, you always need to be on the lookout for ways to develop or upgrade your business to keep up to date with industry trends or changes in consumer behaviors and habits.  This level of forward planning will provide you with stability - meaning that your business will still be around in 20 years, as opposed to falling at the first hurdle. 

With that in mind, here are four simple ways to upgrade your business TODAY. 

  1. Streamline your services. One of the biggest mistakes that small businesses make is trying to do too much too fast. For example, it’s easy to believe that having twenty products on your site instead of ten means that you could earn more money. However, this also means that you need to spend more money on product/service development, stock management, and even storage space. Furthermore, trying to offer too many products could also mean that the quality of your products drops significantly. As a result, if you want to upgrade your business, you should streamline your services - focusing on the quality of your products - not the quantity. If it's a necessity for you to have more storage space for your business, options such as those that offer low price storage services.
  1. Make it easier for your customers to pay you. If you want to expand your business, you need to work on enhancing the customer experience. For example, you should ensure that the process of buying a product or service from you is as straightforward as possible. One way in which you can achieve this goal is by making it easier for clients to pay you - by making online payments a breeze, even if they do not have their credit card to hand. For more advice on online payment processing, visit this site.
  1. Improve the visibility of your brand. In order to take your brand to the next level, you need to find a way to get your small business seen by more people. After all, the more visible your brand is - the easier it will be to win over new clients or boost your credibility. Thankfully, there are various ways in which you can improve your brand’s visibility, such as upgrading your website, brushing up your SEO knowledge, or creating standout content for social media.  
  1. Focus on workplace efficiency and productivity. Improving workplace productivity and efficiency means that you can once again make life better for your customers. It can also save you a great deal of time and effort - meaning that it is definitely a win-win situation. To heighten both efficiency and productivity, you should begin by making your business more organized. For example, you should formulate a daily routine that allows you to juggle a fluctuating workload with ease and confidence instead of allowing papers to pile up on your desk. You can also invest in time-saving technology or software. 

You might also like:

4 Strengths EVERY successful creative entrepreneur has - do you have them?


Rock your next webinar with these 3 tips (and a bonus)


Hiring help, letting go, and trusting your team