CFA Lesson 35

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Building A Noble Empire

You can't expand your reach without building your empire. But what exactly does that mean?

Lesson 35 Details what I call a Noble Empire and the key ingredients to building yours.

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Your Assignment

Remember that EVERYTHING is an opportunity for awareness!

  1. Decide what problems your offer solves, add those words to your marketing copy.
  2. Continuing in your notebook, draft 1-2 sales messages that reflect the problems you solve. Use the language of your audience whenever possible.
  3. Share at least one message publicly and track your results.
  4. Celebrate your wins. If you're in A-Club, be sure to celebrate in the group!

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