Fix This Next Business Hierarchy of Needs: Legacy

[Creative Freedom S5EB10]

This is bonus episode 10 - our final episode in the 5-part series about the Fix This Next methodology. This episode, I talk about the fifth and final level of the hierarchy: Legacy.

Fix This Next methodology by Mike Michalowicz

The Business Hierarchy of Needs is a model developed by Mike Michalowicz, author of the book, Fix This Next, which is now available wherever books are sold. The book dropped this week to thunderous reviews.

I'm a certified Fix This Next advisor, and I've walked you through each level of the hierarchy in separate episodes. Level 1 (Sales), Level 2 (Profit). Level 3 (Order), and Level 4 (Impact) were our previous episodes.

Based on the original Hierarchy of Human Needs developed by Abraham Maslow in the middle of the 20th century, Mike posed the question, "What is the hierarchy of needs for a business?"

Fix This Next is the answer.

There are five levels to the Fix This Next Business Hierarchy of Needs, and five aspects in each level that you need to consider. Just like Maslow's hierarchy, though, you need to resolve the issues at the lowest levels of the hierarchy before you can deal with anything higher up.

The fifth level of the Business Hierarchy of Needs is Legacy. While nearly every creative entrepreneur I meet talks about wanting to build a legacy, very few of them think about what it really means: that, at some point, you have to leave the company and entrust it to others to carry on the vision. Are you really ready, willing, and able to do that? Not everyone is. This week's episode explains.

Listen To The Podcast

Download Season 5 Episode B10 | iTunes | Stitcher | Spotify

Podcast Show Notes

  • How Jeep built a community of Raving Fans all across the U.S.A.
  • Even though I'm not a fan of his work, multimedia artist, Dale Chihuly, has an admirable business model.
  • Why you have to quit your business if you want to leave a Legacy
  • The 5 Core needs of the Legacy level of the Business Hierarchy of Needs

Mentioned In This Episode

Rising Tide Members

If you haven't already downloaded this week's bonus content, you'll want to do that here. Not a member yet? It's free! When you register for the Rising Tide, you also get email updates, the FREE learning library, and access to episode transcripts, worksheets, and more!

Sponsors & Credits

Special thanks to our Patrons for your continued support.
Theme music: “Welcome to the Show” by Kevin MacLeod, Music licensed under

You might also like:

Growing your business is a heck of a lot easier when you know your creative entrepreneur type. Take my free assessment today!
Take the quiz!